What We Do > Strategic approach

We understand the significance of every interaction you share with your most critical audiences. And our proactive approach to meeting management has earned us a reputation for flawless execution. Our experienced team has implemented thousands of programs with the highest levels of success.

We partner with client teams to understand the big picture of marketing objectives cross-brands. With the desired outcomes always in mind, we leverage all aspects of implementation to reach those goals. Our team is experienced in producing meetings that achieve desired results, and we will be with you every step of the way.

  • MasterPlan - A big picture plan that outlines strategies to connect you with your target audience, including a detailed estimated budget to guide the process.

  • ActionPlan™ - A detailed responsibility timeline to keep the project on time and on budget, ensuring all deadlines are met and all parties understand their role in the process.

  • ProjectSummary - A final report that captures best practices, evaluation measurement and key reporting elements, provided to guarantee that your objectives are achieved.


Customized technology

With a dedication to work with the best technology options, we take a modular approach in order to increase efficiencies for both our clients and their customers. With the flexibility to either partner with clients to maximize their current technology systems or bring our own innovative options to the table, we ensure our clients needs are being met without charging overhead for systems that are not utilized. We currently support both StarCite (Meeting View) and customized software for specialty purposes.


Registration

VMS makes the timely and proactive delivery of information a high priority. Through Meeting View, web-based enterprise software, we make it easy for attendees to register, confirm and access program information online, 24 hours a day. As attendee and meeting information is updated, it is made available in real-time to attendees, meeting sponsors, management personnel and VMS staff. Multiple standard reports are available at the click of a button, and customized reports can be added to the specific customer view at any time.


Data Warehousing

We understand the scrutiny placed on ROI and believe on-going reporting is one of the most critical elements of meeting management in today’s highly-regulated industry environment. That’s why we provide comprehensive data warehousing services and customized reports to reflect the total cost and data of meetings, including total expenses and income, registration numbers and trends, property and destination data, as well as any other information our clients feel is valuable.